Make sure it?s profitable

If you are starting a venture without any money, you will have to do most of the work yourself ' and you will have to plough everything you earn straight back into the business. Put the highest priority items at the top. Not unless it works by itself, goes up in …

more ...






Say it twice

Many business owners complain about working too many hours. Remember, they really can't do something well until they've done it a few times and you have coached them through the process. Writing a business plan is one of those skills that improve with practice. Never dispute with him.

Documentation Checklist …

more ...




Taking care of your Advertising team

If another entrepreneur shares the same target audience, but offers products or services that are complementary to yours (not in direct competition), he or she could write an article on your blog subtly presenting his/her company or product. A number of similarly small changes, in sum, can make a …

more ...

Promotions need to stay fresh

In the early years of your start-up business, you'll almost surely experience a reduction in your take-home income just as you'll also experience the feeling of a lack of security. Those include everything from a solid explanation of why you need the money and what you re going to use …

more ...


What are your fixed and variable costs?

If you can find or create an entrepreneurial enterprise inside (or alongside) a larger company, in addition to receiving significant managerial and operational responsibility, in many cases you can negotiate sharing in the financial success that you help to create. Do you tell your people what to do and then …

more ...


Find paying customers

In my survey, I discovered that less than 30 percent of small business owners actually know their annual overhead budget. Communities, as well as people, are subject to fads, and your idea may be yesterday s fad. Young children can pick up on the stress and feel the hurt of …

more ...


Be the Best in the Business at Customer Service

Interaction in business relationships between any two companies involves mutual adaptations so interaction is a substantive, costly and continuing process that encompasses multiple resources, activities and individuals. Investors are looking to back impressive winners, and quantifiable results speak strongly to businesspeople of all stripes. Not just once a year when …

more ...


Workers in Advertising

The goal and purpose of all economic activities is the satisfaction of human wants. At your regular company, team, or project meetings, pick out several people to recognize for a job well done. To develop trusted relationships, your marketing program must include time with targeted customers in relationship-building sessions. Expect …

more ...



Use pricing to attack competitors

By focusing your message on your customers' ultimate goal, you can sell them what they really want. The oldest in point of time and the most pessimistic theory held that wages were fixed by competition and the growth of population at the bare subsistence minimum, a bare starvation level. That …

more ...



The benefits of activity scheduling

The idea of Activity Scheduling, is to, well, schedule activities for yourself. You want to find a handful of positive activities that you enjoy doing. You cannot overlook yourself when you start looking at the world through positive eyes. It is a fairly simple concept, and one often looked over …

more ...




Maximize operational efficiency

As a result, they have lots of time to enjoy the benefits of a business that works for them. ou need clerks who can induce acquaintances to visit your store, cajole visitors into customers, and coax customers to become larger buyers. Your overhead increases, cash-flow becomes tighter, and you have …

more ...


You may be truly innovative

If your initial discussions with family members reveal problems that aren't easy to resolve, the time to get help is before your business is up and running. Yes, the first step is often the hardest. Hiring and keeping good people starts with crafting a great place to work that attracts …

more ...


Minimum Money = Maximum Return!

If you notice that within a few months, your declining margins will push your break-even point too high to live with, you can take action now to fix the problem. Without written and tested systems in place, delegating operational tasks is impossible, even with great people. Then, several weeks later …

more ...

Obsolete does not always mean useless

Just as fine dining locales offer finer sensory experiences than coffee shops or fast-food eateries, your presentation will differ from a working plan. If you can offer overnight shipping, on-site service, or 24/7 availability, it can turn an otherwise unremarkable product or service into a very attractive one. Your …

more ...