Double your rate of failure

They listen, inspire, motivate, care, teach, coach, train, encourage, help, and respect others. This is what I call profit-driven. They are growing faster than they can afford. You may want to stress your blue-ribbon customer list and spotless record of repaying trade debts in this plan.

Give recognition and time …

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Managing Finance

Without customers, everything else is irrelevant. If you spend all your marketing money on uniforms for your employees, keeping your facility spick and span, and doing excellent work, you may not achieve your marketing goal (more revenue at a higher price). When drafting and evaluating potential mission and vision statements …

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Required approvals list

Customers are likely to be concerned about how well your respective strategies fit with theirs. Retailers of auto parts, home improvement supplies, and all sorts of other goods have found that simply having knowledgeable salespeople who know how to replace the water pump in a 95 Chevy will lure customers …

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Taking care of your Advertising team

Placing ads in newspapers or magazines is expensive for businesses serving their local markets. If you d begun a car dealership specializing in yacht-sized gas guzzlers right before the Arab oil embargo in the 1970s, you would probably have been out of business in less time than one had to …

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Unwrapping Quality

It will be seen in the foregoing how every leading impulse in human nature is appealed to--curiosity and cupidity, honesty and economy, personal flattery and local pride. Do an audit of all subcontractor change order requests over the last twelve months. This adds up to lots of money wasted by …

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