Google has stated on the record that page loading speed is an SEO ranking signal. You can boost your site speed by using a CDN, compressing images, and switching to faster hosting. SEO ranking improves when visitors stay on your site longer, view more pages, and repeat their visits. The more user-friendly your site is, the more likely this is going to happen. The truth is that working on the search optimisation for your website is not a guaranteed source of traffic. Don’t use hidden text or links on your website to optimize your site for search engines. Some webmasters will try to make text or links invisible to visitors but visible to search engine spiders. One way they do this is to use white text on a white background. Search engines can now easily spot this sort of behavior, so it will not help your site rank at all.
SEO techniques: What’s next?
Search engines want publishers to show the same content to the search engine as is shown to users Never start writing an
article without performing a keyword research. The best tool to use is the free Google Keyword Tool. Generally speaking you don’t want orphan pages (those that aren’t linked to by other pages), nor do you want an overly-messy link structure. User experience is critical to SEO, so it may be a good idea to test how it affects the traffic to your site.
Keyword groups are ready already
The more pages you have give you more of a chance to rank well for a more diverse set of keyword phrases: this should technically lead to more traffic from Google, Yahoo and Bing. Google uses the date
that a domain with which a document is registered may be used as an indication of the inception date of the document. A greater number of people will stick to voice search, so SEO specialists will have to adjust to this relatively new type of search. Instead of willy-nilly linking to pages from site-wide elements, like the top navigation or the footer, consider the value of the pages that you intend to throw in the navigation. Try to limit your sitewide links to only the 20 percent of your pages that are the most valuable, and pages required for a good user experience.
What is the long tail of search?
A webpage’s loading speed is very important for its ranking.
Users don’t want to spend time waiting for a page to
load; they want to see your content immediately. Webpages
with high loading times have high bounce rates, and high
bounce rates often result in poor rankings. With responsive design, the only thing that changes across devices is the styling
(which is controlled by CSS). This configuration makes it easier for Google to crawl
your pages and retrieve your content. To quote Google, “This improvement in
crawling efficiency can indirectly help Google index more of the site’s contents
and keep it appropriately fresh. I have seen my share of websites where the owner told me that conversion was low or that nobody filled out their contact form. But the owner had no idea how many people got to his/her website. No idea what the main landing pages or exit pages were. Gaz Hall, from SEO Hull
, had the following to say: "Links still matter. We should just think of them differently. Consider whether the links you attract will actually drive qualified traffic to your site, rather than just adding to antiquated metrics like external link volume."
Making Sense of All This Keyword Data
Producing low-quality content as fast as you can and sending it out en masse to as many article submission sites as possible has been looked down upon for some time. With search engines becoming
smarter and more sophisticated with each passing day, it has become crucial for businesses seeking the benefits of organic search engine optimization to comprehend the undertaking required to rank highly in competitive search verticals. Search engines use links to discover when new webpages have been created and to help determine how well a page should rank in their results. Discover your LSI keywords and make sure you use these throughout your article. Particularly in the first paragraph of text, the body of content, for links anchor texts and in the last paragraph of text.